WhatsApp Businessneeds a realnumber.
Here's yours, in five minutes.
A real UK landline number — 0151, 0207, 0330, 0800, your pick — that forwards to the mobile you already own. Activate WhatsApp Business on it without losing your personal account. Stop publishing your 07-mobile on Gumtree. From £4.99/mo ex VAT.
- WhatsApp Business activation
- Hides your personal mobile
- From £4.99/mo ex VAT
- Live in 60 seconds
- 30+ UK cities + 0330 + 0800
- 30-day rolling
A real UK landline number, every month.
Plus the forwarding minutes you actually use (6p/min on Flex). Or step up to the £8.99 Unlimited plan with 2,500 minutes baked in. Either way: no contract, no setup fee, no nonsense.
Three reasons. All real.
The marketing brochure says “look professional”. Fine. Here's what people are actually clicking buy for.
Activate WhatsApp Business
WhatsApp Business needs a number that isn't already on a personal WhatsApp account. Plug in your Virtual Landline, get a code, and you're chatting to customers under your business identity in five minutes.
Hide your personal mobile
Advertising on Facebook Marketplace, Gumtree, Instagram, or your own website? Stop publishing your 07-number to the world. Calls and SMS forward to your mobile — without your mobile being on display.
Look like a real company
A 0151, 0207, or 0330 number on the website signals "established business". A mobile prefix signals "side hustle". Same person on the other end of the line — but customer trust shifts the moment the number changes.
Two tiers. Pick by call volume.
Flex if you mostly want the number for WhatsApp Business and the odd inbound call. Unlimited if you're answering customer calls all day. Both ex VAT, both 30-day rolling, both with the full feature set.
"For the side hustle, the second number, the Gumtree ad."
- Number rental (geographic, 0330, or 0800)
- 6p/min forwarded to UK mobile
- Voicemail to email + transcription
- Free VoiceCloud app on iOS / Android
- Activate WhatsApp Business
- 30-day rolling — cancel any time
"For the real business. The one with customers ringing all day."
- Number rental (geographic, 0330, or 0800)
- 2,500 forwarding minutes included
- Multi-mobile forwarding (whole team)
- IVR menus + opening-hours routing
- Call recording (storage billed on use)
- Activate WhatsApp Business
- 30-day rolling — cancel any time
Prices ex VAT · 30-day rolling · port submissions £12 ex VAT · 0330 numbers +£5/mo · 0800 numbers +£10/mo
Five steps.
Five minutes.
The exact flow we walk every customer through. Once it's done your business has its own WhatsApp, separate from your personal account, on a number nobody can ring at 3am asking for a quote on a fence panel.
Pick your Virtual Landline number
Choose any 0151 / 0207 / 0330 / 0800 number. Live in 60 seconds — no engineer, no install.
Install WhatsApp Business
Free on the App Store or Google Play. Open it. Tap "Continue".
Enter your new number in E.164 format
Select United Kingdom (+44), drop the leading zero. 0203 123 4567 becomes +44 203 123 4567.
Request a voice-call verification
The SMS won't arrive — landlines don't take SMS. Tap "Call me" instead. WhatsApp rings the number, your Virtual Landline forwards it to your mobile.
Type the 6-digit code, done
WhatsApp Business is now live on your business landline. Customers message that number, not your personal one. Forever.
Not just call forwarding. Eight grown-up features.
A Virtual Landline at a high-street provider is a forward-to-mobile rule and not much else. Ours has the same 75+ feature library that VoiceCloud business VoIP runs on — gated to whichever subset fits a single-number setup.
Multi-mobile forwarding
Ring up to 5 mobiles at once. First to answer wins the call. Out-of-hours? Goes to the on-call rota.
Voicemail to email
Missed calls land in your inbox as audio + AI transcription. Reply with a tap from your phone.
IVR / call menus
"Press 1 for sales, 2 for accounts, 3 for the boss." Sounds like a 100-person company; runs on three.
Opening hours
Mon–Fri 9–5 routes to staff; weekends and evenings route to voicemail. Schedule per number.
Call groups
Group different mobiles under one ring. Sales group, support group, after-hours group — all separately reportable.
Call recording
Record every call for training or compliance. Storage billed on usage — most setups sit comfortably under £1/mo.
Custom hold music
Upload any track you've got a valid PPL/PRS licence for. Or pick from our royalty-free library. Free.
Failover routing
Power cut? Broadband dead? Calls auto-divert to a backup mobile or the free Virtual Landline app. No service gap.
Four kinds of number. Same dashboard.
The prefix changes the signal — a 0151 says “local independent”, a 0330 says “national”, an 0800 says “free to call”. Mix and match across one account.
0151, 0207, 0161, 0117…
Pick from 30+ UK cities — Aberdeen, Belfast, Birmingham, Brighton, Bristol, Cambridge, Cardiff, Edinburgh, Glasgow, Leeds, Liverpool, London, Manchester, Newcastle, Norwich, Plymouth, Sheffield, more.
0330 numbers
Charged at standard UK rates from any phone, no geographic association. Looks national, sounds professional, doesn't tie you to a city.
0800 numbers
Free for the caller. The trust signal of the high-street brands without the high-street budget. Inbound calls bundled into the line rental.
Gold / vanity numbers
0800 100 1000-style numbers. Patterned, repeated, easy to remember. Priced individually depending on the specific number.
Four sensible use cases.
If you recognise yourself in one of these, this is the product. If you need per-user extensions or internal calling for a team of 5+, you want full business VoIP.
Sole trader / freelancer
Plumber, sparky, photographer, dog walker. WhatsApp Business + a 0151 line. Customer trusts you in three seconds; you keep your evenings to yourself.
Facebook Marketplace / Gumtree seller
Selling kit online without putting your personal mobile on the listing. Number on Gumtree is the Virtual Landline; calls reach your mobile but the number on display isn't yours.
Multi-city sales presence
London number for City clients, Manchester for the North, Edinburgh for Scotland. All ringing the same three staff. Customer thinks you've got offices everywhere.
Side hustle that's outgrown the personal phone
The Etsy shop, the consultancy, the weekend coaching business. A real business number to separate it from family WhatsApps and Amazon delivery texts.
Virtual Landline, or full VoIP?
Both run on the same VoiceCloud engine. The difference is what you're really buying — a single number that forwards, vs a multi-user phone system.
- A single business number for your mobile
- Activate WhatsApp Business
- Forward to mobile + voicemail
- Per-user extensions for a team—
- Internal calling between staff (free)—
- Direct routing into Microsoft Teams—
- CRM + helpdesk integrations—
- AI receptionist / agents—
Real questions, honest answers.
Pick a number. Switch on WhatsApp Business.
Live in 60 seconds. WhatsApp activated in five minutes. Cancel any time — no hostage taking, no early-termination fee.